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There’s one thing new and stunning from the individuals who introduced us Phrases With Buddies and Fortunate’s Story.
Hundreds, a revolutionary Web3 protocol that transforms word-of-mouth advertising right into a common attribution infrastructure – along with sister firm The Wildcard Alliance – in the present day introduced a joint $9 million fundraising spherical.
Arbitrum Gaming Ventures and Paradigm co-led the spherical. The McKinney, Texas-based firms, based by co-CEOs Paul and Katy Drake Bettner whose previous work contains Phrases With Buddies, Fortunate’s Story, and Age of Empires, have secured $6.5 million up to now and count on to shut the remaining funding over the subsequent 60 days.
Wildcard is a third-person, 2v2 Collectible Card Motion Sport (CCAG) that seamlessly blends fast-paced area fight with strategic deck-building. As a champion, you battle in real-time, summoning highly effective creature-companions out of your deck to battle alongside you. Grasp dynamic talents, outplay opponents with skillful motion mechanics, and harness the ability of your summons in an exhilarating fusion of collectible card technique and third-person motion fight—all set in a reside, interactive area.
This new funding builds on the businesses’ $46 million Sequence A raised in 2022, and shall be used
to speed up growth of their built-in ecosystem of merchandise, using the Hundreds
protocol and Hundreds.television platform to unlock new channels of creator-centric consumer acquisition
and assist launch their very own upcoming recreation, Wildcard.
“It’s easy,” stated Paul Bettner, co-CEO, in an announcement. “Wildcard solely succeeds if its creators and group succeed. So we’d like a greater option to reward these unbelievable contributors who drive immense
worth to the sport. Hundreds provides us the on-chain ‘rails’ to resolve this downside, to file and reward consumer acquisition and conversion at each step of the funnel.”
The synergy between Wildcard and Hundreds has already demonstrated explosive progress.
The Hundreds community recorded over $800,000 in income in Could 2025 alone, with a mean revenue-per-stream of $50,000, common viewer-to-payer conversion of 77%, and a brand new all-time-high income file at $134,000 — metrics that far exceed business requirements.
The Hundreds community addresses an untapped, trillion-dollar word-of-mouth economic system, by making affect and attribution clear, programmable, and incentive-aligned. The Hundreds community permits creators and communities to earn immediately when their content material drives conversions, whereas IP homeowners profit from considerably decrease buyer acquisition prices in comparison with conventional channels.
“Hundreds is redefining how video games and content material attain audiences,” stated Rick Johanson, founding accomplice at Arbitrum Gaming Ventures, in an announcement. “Their web-native streaming layer – assume Twitch meets WalletConnect – permits each related viewer to grow to be an lively participant in an on-chain economic system, remodeling spectators into engaged customers.”
“We imagine on this recreation, and we imagine on this crew,” stated Dave White, analysis accomplice at Paradigm, in an announcement. “Paul, Kate, and crew have created probably the most eagerly anticipated video games in crypto and we’re very excited for what comes subsequent.”
Since their preliminary funding, each platforms have achieved vital milestones. Wildcard was just lately accredited for launch on Steam, the place the 100k+ group are actually playtesting Alpha builds of the sport weekly, in preparation for Wildcard’s Early Entry launch later this 12 months.
These playtests are broadcast on Hundreds.television a number of instances every week, serving to to reveal the Hundreds’ community’s capability to maintain engagement and monetization, with a mean income per viewer of $141 {dollars}.
“Hundreds doesn’t really feel like streaming. It’s not a one-way avenue.”, stated Payton Kaleiwahea, content material creator and founding father of WolvesDAO, in an announcement. “Followers and creators are interacting; you’re not simply watching the sport. You’re related to it. You’re inside it. With Hundreds, being there issues, and that modifications all the things.”
The businesses have 30 full-time staff and one other 30 or so contractors.
